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Call Us Today!
(908) 464-1292
Call Us Today!
(908) 464-1292


Towne Vision Center was established in 1998 as a complete eye care center that offers outstanding service, professional assistance and some of the best deals on eyewear and contact lenses. We are based in New Providence, New Jersey.

Our inventory includes top designers associated with high-quality eyewear that is reasonably priced.

When it comes to your eyeglasses, there is more than meets the eye. Having worn glasses for many years now, I can tell you that selecting the perfect set of frames is one of the hardest parts of the eyewear process.

Sexy Glasses and other looks:

Once you find a pair of frames that looks good, you automatically feel good. It's true. A good pair of glasses helps you feel sophisticated, polished, sexy, name it. In fact, for eyeglass wearers there is nothing more important to us than how our eyeglasses look on our face.

It is not uncommon for eyeglass shoppers to try on almost every pair of frames in the shop before they select one that looks good on them. Sometimes this process seems like it takes hours. Fortunately, you can take steps to help reduce the time it takes to find the right pair of glasses.​​


From glasses to contacts, we make sure that your eyes get the best care. Our expert staff will ensure that you leave looking and seeing great.

Contact Us

If you want to get perfect vision and fantastic frames, call to schedule an appointment. We’ll assess your optical health and make a game plan.

Match Your Frames To Your Face Shape

Here are some steps offered by the Vision Council of America for selecting the perfect pair of eyeglass frames:

  • Select a frame shape that contrasts with the natural shape of your face. This is contrary to what comes instinctively. Most people think they should buy frames that match their face shape. This isn't the case.
  • Look for frames that match the size of your face. You don't want to buy large frames if you have a very small face.
  • Look for frames that match your features well. If you have dark hair and dark eyes, for example, you should look for complementary frames, not fluorescent pink or orange frames.
Determining Your Face Shape

Not sure what your face shape is? Stand in front of a mirror and use an erasable marker or tube of lipstick to outline the shape of your face. You'll notice your face is either round, oblong, oval, triangle, diamond, or square shape. Here are some tips for buying glasses to match your face shape:

  • Oval Frames - Oval faces are easy to balance out and look good in most styles of eyeglass frames. Typically, frames that are as wide the widest part of your face look best.
  • Round Frames - A round face looks thinner and longer when you wear eyeglasses that help lengthen and narrow the face. Look for frames that are wider than deep. Rectangle style frames often look the best.
  • Oblong Frames - If your face is long and thin, you may want to balance things out with frames that provide more depth from top to bottom. Frames that add width to your face using decorative features may also work well for balancing your face shape.
  • Heart Shaped Frames - If you have a heart or diamond shape face, you should look for rimless frames or those with cat eye features. These help balance your jaw line and cheeks and provide an interesting and dynamic contrast to your face.
Call us today to set up an appointment with one of our specialists.

Call Us Today At ♦ (908) 464-1292

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Towne Vision Center

35 South St.
New Providence, NJ 07974

Phone: (908) 464-1292
Toll Free: (866) 399-3937
Fax: (908) 464-8092